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Neville Crichton backs F1 Sail |
Richard Scotts has honed his professionalism in one of the most renowned sports management companies, IMG, and now he has produced a concept that will transform sailing in the same way as Bernie Ecclestone changed motor racing from an amateur sport by to a professional sport now broadcast to billions of people around the world.
“We’re trying to re-brand the image of sailing and we feel we have a product that can take the sport of sailing to the masses.” says Richard Scotts.
Backing Richard Scotts is Neville Crichton, who is not just a world class sailor with 70 line honours wins in one yacht, Alfa Romeo, alone, but also one of Australia and New Zealand's leading businessmen. He helms a multi-million dollar automotive and property business. This combination of sailing expertise and business acumen enables him to provide a unique perspective on the F1 Sail Pro Tour.
"The F1 Sail Tour provides a combination of accessibility and high performance that can't be matched by any other water sports," says Neville Crichton. "It has the speed of the biggest yachts, but with out the huge costs, and the size means that it can be easily watched by an audience and filmed for TV. The crews are, quite simply, the best and most talented in the world."
"From a business point of view, I can look at this sport and see that it delivers everything that I would want before committing marketing and PR budgets," says Neville Crichton. "Clear and visible logos, easily accessible for large TV audiences, a sport that is highly attractive to a wide range of demographics, a wide range of opportunities for corporate hosting, many media and PR opportunities and therefore, real value for money."
“F1 Sail is an innovative, dynamic and exciting product,” says former Amercia’s Cup campaigner & skiff champion, Mark Walsh. “This concept has all the ingredients to capture a global television audience.”
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